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MORE DETAILS
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USEFUL READING
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The following selected references from the past year or so should prove useful reading for everyone in MedComms. You will find a much more extensive collection of relevant headlines and links to news, views and opinions developing at our related MedCommsNews.com service.
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Are face-to-face medical meetings a thing of the past?
Published by pharmaphorum, 13 January 2020
Everything, from exercise classes to pub quizzes, went online last year - and medical education was no exception. In their droves, congresses, conferences, and masterclasses went virtual in a bid to ensure healthcare professionals were supported, up to date, and socially distanced...
[Read on to find out more]
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The new world of association congresses
Published by PMLive.com, 5 November 2020
These past few months have shown us that the world we live in has changed almost overnight. While the environment in which businesses can engage their communities is being disrupted, the customer and external audience needs remain constant. The medical congress world is no exception to this...
[Read on to find out more]
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Using publication plain language summaries to inform and empower patients, caregivers and non-specialists
Published by Open Pharma, 20 October 2020
Is it not ironic that the scientific community often fails to recognize the public in publications? Academics, publication professionals and pharmaceutic companies have conformed with tradition and erred on the side of caution... retaining the mindset that scientific publications are intended only for research professionals. Although publications rightly serve as the foundation for building the evidence base to advance research and clinical care, that is not their sole intended role...
[Read on to find out more]
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How research can be shared effectively to advance science: insights from the Center for Open Science
Published by The Publication Plan, 13 October 2020
Is it not ironic that the scientific community often fails to recognize the public in publications? Academics, publication professionals and pharmaceutic companies have conformed with tradition and erred on the side of caution... retaining the mindset that scientific publications are intended only for research professionals. Although publications rightly serve as the foundation for building the evidence base to advance research and clinical care, that is not their sole intended role...
[Read on to find out more]
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A New Dawn in Medical Education: Applying Adult Learning Principles to Virtual Delivery
Published by The MAP newsletter, 9 September 2020
The COVID-19 pandemic radically changed the world of medical education as medical congresses were either canceled or switched to a virtual format. This change triggered the widespread adoption of virtually delivered medical education, such as e-learning modules, webinars, and virtual events, for the continued education of healthcare professionals (HCPs) worldwide...
[Read on to find out more]
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Post-COVID-19 thinking: outputs from a thought leader forum
Published by Lucid Group, 23 June 2020
On 14 May 2020, a group of industry experts across pharma and biotech Zoomed together to share reflections on the impact of COVID-19 so far and the implications for how we should evolve in the coming months and years...
[Read on to find out more]
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Facing up to virtual reality
Published by PMLive.com, 16 June 2020
At the start of February 2020, I wrote an oped about the need for pharma to rethink its approach to congresses and exploit disruptive innovation to transform the delegate experience. To my great relief, it wasn't published. Just a few weeks later, the headline remains the same, but the drivers - and indeed the solutions - are very different...
[Read on to find out more]
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What HCPs think about virtual congresses
Published by pharmaphorum, 8 June 2020
With most of the world being in lockdown we are all looking for new ways to continue to lead our lives as normally as possible, from personal Zoom quiz nights with family to gathering market research at work from sources that don't require personal contact. Read on...
[Read on to find out more]
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Unlocking virtual medical congresses
Published on LinkedIn, 7 May 2020
Medical congresses - crucial for the presentation of data, scientific exchange and the opportunity to engage with medical professionals, patient advocates, media and analysts - have been cancelled, postponed or are moving to virtual/part virtual. How prepared is the pharmaceutical industry to adapt to this core facet of our strategic calendar? Read on...
[Read on to find out more]
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Virtual Meetings: Virtually All You Need to Know!
Published by The MAP Newsletter, 28 April 2020
This article describes types of technology, when to use them, and how to achieve the best results from your virtual meeting. Read on...
[Read on to find out more]
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Current and future trends for developing digital medical communications
Published by PMLive.com, 4 April 2020
Most if not all medical communications companies now see digital delivery as a must-have in their armamentarium, and we are all at pains to highlight the capabilities we have and make sure the words 'digital' and 'innovation' are liberally scattered throughout pitches and proposals. Read on...
[Read on to find out more]
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Advisory Boards: Words of Advice and a 10-point Checklist
Published by The MAP Newsletter, 10 March 2020
Are you considering running an advisory board meeting? Do you want to improve on an advisory board you managed recently - or are you about to start planning your first? Read on...
[Read on to find out more]
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Boosting innovation in healthcare and scientific communications
Published by PMLive.com, 2 March 2020
There is no doubt that shifting the pharma communications mindset towards supporting brave, innovative and creative people from within and beyond pharma is a challenge. It's not something that we will achieve overnight, but that is all the more reason why we need to start now...
[Read on to find out more]
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Meeting report: summary of Day 2 of the 2020 ISMPP European Meeting
Published by The Publication Plan, 31 January 2020
Day 2 of the meeting opened with three parallel sessions on Precision Communication, Plain Language Summaries, and the Scientific Communication Platform...
[Read on to find out more]
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Meeting report: summary of Day 1 of the 2020 ISMPP European Meeting
Published by The Publication Plan, 31 January 2020
The 2020 European Meeting of the International Society for Medical Publication Professionals (ISMPP) was held in London on 21-22 January. A total of 350 delegates attended; the highest number to date for the European Meeting...
[Read on to find out more]
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What does the future look like for medical publications? Insights from ISMPP EU 2020
Published by OpenPharma, 30 January 2020
The 2020 European Meeting of the International Society for Medical Publication Professionals (ISMPP) opened with a question - in one word, "how do you feel about the future of medical publications?" Answers included "exciting", "evolving" and "digital"....
[Read on to find out more]
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WHAT ELSE?
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6th Annual #MedComms Barometer Survey now running
With a COVID twist!
This is the 6th year we'll take the temperature of the MedComms Networking Community. How's business? How confident are you for the year ahead? What can we do better? How are you coping with home working?
[Complete the Survey]
Closes 31 January 2021
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Quote MedComms and enjoy a 20 percent discount on your professional indemnity insurance from PIA Commercial!
TALK TO US NOW
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#MEDCOMMS DAY!
9 June 2021
This will be our 10th annual celebration of A Day in the Life of #MedComms.
Let's make it bigger and better than ever. And this year, let's truly celebrate the breadth of diversity across the global MedComms community. Diversity in all its forms.
Once again we'll expect contributions from across the globe, from Auckland in New Zealand to San Francisco in the USA, providing great insights into the #MedComms working day.
[See what's happened in previous years]
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SPECIALIST MEDCOMMS JOBS
We're listing hundreds of job opportunities for specialists in medical communications, medical education and medical publishing at NextMedCommsJob
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The MedComms Workbook helps freelancers and clients find each other within the specialist medical communications, education and publishing communities.
Learn more here.
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